The Live Engagement Intelligence Layer for Pharma Omnichannel
Your CRM, your AI orchestration, your next-best-action engine — they're only as smart as the HCP signals flowing into them.
Onomi captures what HCPs actually say, ask, and reveal at congresses, webinars, advisory boards, and standalone meetings — and turns it into structured, identity-resolved intelligence inside Veeva and Salesforce.
The blind spot in your omnichannel model, closed.
Data and capabilities for 300+ congresses
Live in Veeva CRM
Onomi is the engine of omnichannel for the world's leading life sciences companies.
The richest HCP signals in pharma are the ones your CRM never sees
She raised her hand at your ASCO symposium and asked about renal dosing in elderly patients.
He watched four of your six oncology webinars, skipped the fifth, and submitted three questions to the sixth.
She voiced a treatment-sequencing concern at your advisory board that no survey ever surfaced.
He scored 68% on your standalone knowledge assessment — failing the section on AE management.
Your email platform can't see any of this. Your rep didn't hear it. Your orchestration engine is acting on stale data.
These aren't attendance records. They're the clearest behavioral signals you'll ever get on what each HCP is actually thinking — what's blocking the next prescription, what they need from you next, where the science isn't landing.
The gap isn't in your omnichannel stack. The gap is upstream of it — in the live engagement layer where the most revealing HCP signals are generated and immediately lost.
Onomi closes that gap.
One intelligence layer. Every live format. Flowing into your CRM.
Onomi captures behavioral signals across the formats where HCPs reveal the most — and resolves every interaction to an identity your orchestration engine can act on.
CongressIQ — turn 30,000 HCP-events a year into a compounding intelligence asset
Booth interactions, KOL conversations, symposium attendance, knowledge assessments, satellite meetings. Captured live, resolved to identity, structured for downstream activation. Every congress makes the next one smarter — and feeds the rep call, the campaign brief, and the next webinar invitation in between.
Explore CongressIQWebinars as behavioral-signal channels
Verified consent, full attendance and drop-off curves, every poll response, every Q&A submission, every post-event behavior — resolved to a CRM record and structured for activation. Webinars stop being a one-off tactic and become the most cost-efficient HCP enrichment channel in your model.
Explore Omnichannel WebinarsAdvisory boards as KOL intelligence
coming 2026Structured insights that travel from the boardroom to the Account timeline. KOL voice, captured systematically, resolved to identity, surfaced to the medical and commercial teams that need it — not buried in a PowerPoint that nobody reads.
Explore Advisory BoardsMedical Education Standalones — knowledge gaps as commercial signal
Knowledge assessments, content engagement, AE comprehension, treatment-sequencing fluency. The standalone meeting becomes a diagnostic, not just an educational moment — telling you exactly which HCPs need which intervention, in which format, next.
Explore StandalonesOnomi 360 — the audience-building agent for HCP & KOL engagement
One identity-resolved profile per HCP, compounding across every live touchpoint. Your own comprehensive KOL database, ingesting every source, tracking every interaction, enabling data-driven identification at a fraction of the manual effort. The structured upstream signal that makes your agentic AI actually intelligent.
Explore Onomi 360If you own commercial excellence or omnichannel, this is the data you've been missing
You've invested in Veeva. You've invested in next-best-action. You've invested in a content factory and an AI orchestration roadmap. The models are sophisticated. The ambition is real.
And the live engagement layer — congresses, webinars, advisory boards, standalones — is generating almost no usable CRM signal. Industry-average match rates from congress sit at 30–40%. Onomi closes the gap with one identity engine, one sync architecture, one consent framework, across every live format.
| Metric | Industry baseline | With Onomi |
|---|---|---|
| Identity resolution at congress | 30–40% | 80–90% |
| Webinar data flowing to CRM | Rarely native | Real-time, structured |
| Advisory board insights routed to Account | Manual / never | Structured, automatic |
| Cross-format HCP profile | Fragmented across point solutions | One compounding profile |
Every live signal triggers the next commercial action
The reason live engagement matters isn't the engagement itself — it's what each signal unlocks downstream.
A webinar question becomes a rep conversation starter. A congress booth interaction becomes a personalized standalone invitation. An advisory board concern becomes the next campaign message. A knowledge gap becomes an MSL priority.
The flywheel turns across every channel — and every revolution sharpens the next one.
In Conversation
The strategic discussions shaping pharma omnichannel, in dialogue with the leaders driving it.
Webinars as omnichannel backbone
Watch 38 minCRM-native event integration
Watch 42 minScaling HCP engagement without team burden
Watch 35 minWhat pharma commercial leaders are saying
“Webinars are now a core part of our omnichannel strategy, rather than a siloed piece of work.”
“The fact that Onomi is specialized for life sciences, and has native integration with Veeva and other marketing automations within our IT stack, is a game changer.”
“Onomi allows us to provide a great customer experience through our webinars while also making sure it's not putting a huge amount of work back on our teams.”
“Onomi's superior vision places the CRM at the center of event execution. For Life Sciences, its deep sector knowledge and ability to build differentiated solutions help drive stronger commercial outcomes.”
Built for life sciences. Trusted by the enterprises that set the bar.
Native CRM partnership
Veeva Silver Product Partner since 2021 — the only product-certified partner for in-person and virtual events. Salesforce ISV Partner since 2023. Onomi Agentforce on AppExchange.
Compliance and security at enterprise grade
SOC 2 certified. HIPAA-ready. Flexible data residency across US, EMEA, and APAC. GDPR-aligned consent management.
Global delivery, 30-second response
140 employees, 300+ associates, four offices across Europe, North America, and APAC. Live multilingual support.
22+ years of life sciences specialization
From SpotMe in 2001 to Onomi today — the depth of sector knowledge no general-purpose event platform can match.
In 2026, the competitive edge in pharma commercial isn't more touchpoints. It's making every touchpoint smarter than the last.
The flywheel starts in the live engagement layer.
15 of the top 20 life sciences companies have already closed the gap with Onomi.
The reference library for pharma omnichannel leaders
Strategic frameworks, benchmarks, and playbooks from the leaders redefining HCP engagement — published before they show up anywhere else.
The Live Engagement Blind Spot
A strategic brief for CommEx leaders
HCP 360 Through Event-CRM Integration
White paper
The Buyer's Guide to Omnichannel & CRM Event Platforms
Evaluation framework